10 Ways to Prepare Your Small Business Now for the Holiday Season
The holiday season is often a time of year that fleets by as fast as it arrives. A business needs to act preemptively and intuitively to anticipate a successful holiday season. Because time is of [...]
Small Business Tips: Why Small Businesses Need Digital Marketing
Often, when you start a small business, your focus is to get your first batch of customers to your store. Thus, you tend to shift your marketing efforts to traditional advertising, such as coupons, print [...]
Is Retail Dying? 6 Trends You Should Be Following
Critics and experts love to gripe about the “death of retail,” labeling the industry’s downward spiral as an “apocalypse.” They’re not entirely wrong. It is estimated that as many as 12,000 brick-and-mortar stores may close [...]
5 Digital Marketing Tactics to Implement in Your Sales Strategy
No company should ever underestimate how vital a capable sales team is in supporting the growth of the business. They play a crucial role, from converting leads to increasing the customer base. But to do [...]
Writing Tweets for Your Small Business: A Comprehensive Guide
With platforms, like Facebook, Instagram, and YouTube, which allow a variety of content types, Twitter may seem like a lost cause in terms of marketing. Videos on Twitter look not as engaging as on YouTube [...]
How to Grow Your Online Business With Content Marketing
When it comes to content marketing, many of us usually think of large companies like Apple. As a rule, large companies spend millions on advertising. However, in reality, content marketing is just a good strategy [...]
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